KISS & FLY T-SHIRT
KISS AND FLY or kiss and ride are the names given to the drop off areas in airports. The phrase is full of imagery and sounds romantic: a last kiss before goodbye. The serif font and lower case letters were chosen so the slogan looks poetic. The back of the shirt is an additional expression to the front: SEE YOU LATER. The design of this phrase reminisces the yellow subtitles in movies. The back works as a translation to the front: we will see each other again at some point.
MADE IN FRANCE